Arja
Lemmetyinen
Senior Advisor, Entrepreneurship
Links
Publications
Toward Smart and Strategic Place-Brand Engagement (Abstract of the 6th Annual Conference of International Place Branding Association, 2022) (2022)
Annual Conference of International Place Branding Association
(Muu (O2))
Imaging an Inclusive and Creative Place for Doing Entrepreneurship (Abstract presented virtually in the Arts, Enterprise and Place in the Rural Creative Economy Conference 2022) (2022)
Arts, Enterprise and Place in the Rural Creative Economy
(Muu (O2))
Boosting Smart Place-Brand Engagement – University as a Strategic Facilitator (Abstrct of the 30th Nordic Symposium on Tourism and Hospitality Research, 2022) (2022)
Nordic Symposium on Tourism and Hospitality Research
(Muu (O2))
Self-Directed or Attractions-Directed? Intergenerational Difference of Chinese Fe-male Tourist’s Selfies in Digital Society (An extended abstract presented at the Nordic Symposium in Tourism and Hospitality Research 2022) (2022)
Nordic Symposium in Tourism and Hospitality Research
(Muu (O2))
Policy Recommendations: Value creation modelling and earning logics in the creative economies (2022)
(Julkaistu kehittämis- tai tutkimusraportti taikka -selvitys (D4))Ethical value propositions in branding a rural community (2021)
(Vertaisarvioitu artikkeli kokoomateoksessa (A3))Understanding coastal and marine tourism sustainability - A multi-stakeholder analysis (2021)
Journal of Destination Marketing and Management
(Vertaisarvioitu alkuperäisartikkeli tai data-artikkeli tieteellisessä aikakauslehdessä (A1))
Stakeholder engagement for place branding ecosystem building: the role of platforms (Presentation at the 5th Annual Conference of the International Place Branding Association (IPBA 2021)) (2021)
Annual Conference of the International Place Branding Association
(Muu (O2))
Digitalization of coastal nature experiences within a collaborative innovation network: Regional ecosystem branding approach of DigiNature Satakunta project in the west coast of Finland (Presentation at the 29th Nordic Symposium on Tourism and Hospitality Research 2021) (2021)
29th Nordic Symposium on Tourism and Hospitality Research
(Muu (O2))
A gentler structure to life: co-creation in branding a cultural route (2021)
Place Branding and Public Diplomacy
(Vertaisarvioitu alkuperäisartikkeli tai data-artikkeli tieteellisessä aikakauslehdessä (A1))