Mekhail Mustak

Reciprocal Adaptations for Successful Value-Driven Exchange in B2B Markets (2018)

ISBM conference

Joona Keränen, Elina Jaakkola, Harri Terho, Mekhail Mustak

(O2 Muu julkaisu )

Match made in heaven or hell: When and how are value-driven selling and purchasing approaches aligned? (2018)

Annual IMP Conference and Doctoral Colloquium

Keränen Joona, Jaakkola Elina, Terho Harri, Mustak Mekhail

(O2 Muu julkaisu )

Mastering the free-to-fee service transition in business markets: A taxonomy, roadmap, and agenda for academic inquiry (2017)

Biennial International Conference on Business Market Management in Association with EMAC

Wolfgang Ulaga, Mekhail Mustak, Marcella Grohmann

(O2 Muu julkaisu )

Enhancing Customer Participation for Superior Value Outcomes in Knowledge Intensive Business Services (2017)

Mustak Mekhai

(Artikkeliväitöskirja (G5))

Customer participation management: Developing a comprehensive framework and a research agenda (2016)

Journal of Service Management

Mekhail Mustak, Elina Jaakkola, Aino Halinen, Valtteri Kaartemo

(Vertaisarvioitu alkuperäisartikkeli tai data-artikkeli tieteellisessä aikakauslehdessä (A1))

Purchasing of knowledge-intensive business services: a case study of relevant factors (2015)

International Journal of Procurement Management

Eija-Liisa Heikka, Mekhail Mustak

(Vertaisarvioitu alkuperäisartikkeli tai data-artikkeli tieteellisessä aikakauslehdessä (A1))

Domain modelling of risk taking related to innovation in dyadic business relationships: A conceptual study with cases (Paper presented at 31th Annual IMP Conference and Doctoral Colloquium, 25 – 29 August 2015, University of Southern Denmark Kolding) (2015)

31th Annual IMP Conference

Jari Ruokolainen, Olavi Uusitalo, Mekhail Mustak

(O2 Muu julkaisu )

Improving customer participation in knowledge intensive business services (2015)

Naples forum on service

Mekhail Mustak

(Vertaisarvioitu artikkeli konferenssijulkaisussa (A4))

Value for business customers: what are they? How are they created? (2014)

13th International Research Conference in Service Management

Mekhail Mustak

(Vertaisarvioitu artikkeli konferenssijulkaisussa (A4))

Service innovation in networks: A systematic review and implications for B2B research (2014)

Journal of Business and Industrial Marketing

Mekhail Mustak

(Vertaisarvioitu alkuperäisartikkeli tai data-artikkeli tieteellisessä aikakauslehdessä (A1))

Ota yhteyttä

Linkit

Julkaisut

Järjestä:

Reciprocal Adaptations for Successful Value-Driven Exchange in B2B Markets (2018)

Match made in heaven or hell: When and how are value-driven selling and purchasing approaches aligned? (2018)

Mastering the free-to-fee service transition in business markets: A taxonomy, roadmap, and agenda for academic inquiry (2017)

Enhancing Customer Participation for Superior Value Outcomes in Knowledge Intensive Business Services (2017)

Customer participation management: Developing a comprehensive framework and a research agenda (2016)

Purchasing of knowledge-intensive business services: a case study of relevant factors (2015)

Domain modelling of risk taking related to innovation in dyadic business relationships: A conceptual study with cases (Paper presented at 31th Annual IMP Conference and Doctoral Colloquium, 25 – 29 August 2015, University of Southern Denmark Kolding) (2015)

Improving customer participation in knowledge intensive business services (2015)

Value for business customers: what are they? How are they created? (2014)

Service innovation in networks: A systematic review and implications for B2B research (2014)