Areas of expertise
MA and M.Sc. (Economics and Business Administration) Elisa Aro works as
Project Researcher at the Pan-European Institute in different research projects. Prior to Pan-European Institute, she worked within international business and marketing in several organisations in Finland and Spain.
Elisa's main research interests focus on the internationalisation of enterprises, international entrepreneurship and international marketing. She has worked, for instance, in the following research projects that deal with the digital transformation taking place in the global maritime industry: